Build a Marketing Plan for Your Remote Notary Business

This page helps Remote Online Notaries build a simple, repeatable marketing plan. Each section includes specific action items you can add to your daily or weekly task list.

Use this as a working framework to establish consistent marketing practices that support your notary business. This is a free educational resourceβ€”no registration or purchase required.

Informational resource only. Not legal, financial, or business advice.

How to Use This Page

1

Read one section at a time β€” Don't rush through all steps at once

2

Add tasks to your own calendar or checklist β€” Transfer action items to your system

3

Complete actions consistently β€” Execution matters more than perfection

4

Review and update monthly β€” Adjust your plan based on what works

Print-friendly: Use your browser's print function to create a physical copy for offline reference.

STEP 1

Define Your Marketing Baseline

Clarify what you're marketing before you begin promoting your services. A clear baseline prevents confusion and ensures accurate representation.

Action Checklist

STEP 2

Build Your Online Presence

Establish a professional, accurate online presence that clearly communicates your services and availability.

A. Website or Profile Setup

B. Visibility Standards

STEP 3

Directory & Listing Plan

Improve your discoverability by ensuring accurate representation in relevant notary directories and registries.

Action Checklist

Tip: Accuracy matters more than volume. Focus on keeping a few key listings complete and current rather than spreading yourself thin across dozens of directories.

STEP 4

Education-Based Marketing

Reduce client confusion and position yourself as knowledgeable by providing clear, factual information about Remote Online Notarization.

Action Checklist

Example FAQ Topics to Address:

  • What is Remote Online Notarization (RON)?
  • Which states accept RON?
  • What technology do I need as a signer?
  • How long does a typical RON session take?
  • What types of documents can be notarized remotely?
STEP 5

Weekly Marketing Routine

Build consistency through small, repeatable actions. A weekly routine ensures your marketing efforts don't stall.

Example Weekly Routine

1

Update one listing

Choose one directory or profile to review and update with fresh information

2

Improve one explanation

Refine one FAQ answer or service description based on recent client questions

3

Send limited professional outreach

Contact 2-3 potential referral sources or respond to networking opportunities

4

Review inquiries

Analyze where inquiries came from and which marketing efforts are generating interest

Remember: Small, consistent actions outperform large one-time efforts. Spending 30-60 minutes weekly on marketing is more effective than sporadic 4-hour sessions.

STEP 6 (OPTIONAL)

Referral & B2B Outreach

Build relationships with professional referral sources who regularly encounter clients needing notarization services.

Target Groups for Referral Relationships

Title & Escrow Companies

Attorneys

Healthcare / Senior Services

Action Checklist

STEP 7

Review & Adjust

Marketing plans should evolve based on what's working. Regular reviews help you allocate effort more effectively.

Monthly Review Checklist

Simple Tracking Method

When a potential client contacts you, simply ask: "How did you find me?" Keep a tally in a spreadsheet or notebook.

Google search:
|||| (4)
123notary directory:
||| (3)
Attorney referral:
|| (2)
Website direct:
| (1)
EXECUTION LAYER

Build Your 30-Day Remote Notary Marketing Schedule

This schedule is a starting framework. Tasks are intentionally small and repeatable so they can fit into a working notary's routine.

How to Use the Task Schedule

Complete tasks during normal business hours β€” Marketing doesn't require evening or weekend work

Skip or reschedule tasks as needed β€” Life and notary work come first

Focus on consistency, not completion speed β€” Better to do one task weekly than skip entire weeks

30-Day Starter Marketing Plan

1

Week 1 β€” Foundation & Clarity

Establish accurate, professional presence

Day 1

Day 2

Day 3

Day 4

Day 5

2

Week 2 β€” Visibility & Listings

Be discoverable where clients search

Day 1

Day 2

Day 3

Day 4

Day 5

3

Week 3 β€” Education & Trust

Reduce client confusion and friction

Day 1

Day 2

Day 3

Day 4

Day 5

4

Week 4 β€” Consistency & Review

Build sustainable habits

Day 1

Day 2

Day 3

Day 4

Day 5

Your Ongoing Weekly Marketing Checklist

After the first 30 days, most marketing tasks become maintenance rather than setup.

Weekly Tasks (Repeatable)

Optional Tasks

Optional Weekly Outreach Tasks

Business Referrals

Weekly B2B Checklist

Note: Outreach should be professional, limited, and non-promotional. Focus on establishing genuine professional relationships.

Print & Track Your Progress

This page is designed to be printed or saved. Many notaries maintain a simple notebook, spreadsheet, or task app to track progress.

Notebook

Print and check off tasks manually

Spreadsheet

Track tasks digitally with dates

Task App

Use any task manager you prefer

To print: Use your browser's print function (Ctrl+P or Cmd+P) or "Print to PDF" to save a copy

PRINTABLE WORKSHEET

Printable Remote Notary Marketing Plan Worksheet

How to Use the Worksheet

This worksheet is designed to be printed or saved as a PDF. Use it to document your marketing plan, track tasks, and review progress over time.

Write directly on the printed page β€” Use a pen or pencil to fill in your information

Reprint as needed β€” Update and reprint whenever your plan changes

Update monthly or quarterly β€” Review and adjust your plan regularly

Your Remote Notary Marketing Plan

_____________________________________________
_____________________________________________
Consumer
Business
Both
_____________________________________________

My Plain-Language RON Service Description

In one or two sentences, explain your Remote Online Notary service in simple, non-technical language:

_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________

My Directory & Listing Tracker

Directory / Platform Listed? Last Updated Notes
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   

Client Education Topics

What is Remote Online Notarization?
What documents can be notarized online?
What clients need to prepare
State-specific limitations
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________

My 30-Day Marketing Tasks

Week 1

Confirm authorization & compliance
Define service description

Week 2

Verify state listing
Create/update directory listings

Week 3

Draft FAQs
Publish explanations

Week 4

Review results
Plan next steps

My Weekly Marketing Routine

Review one listing
Improve one explanation
Respond to inquiries
Track inquiry sources
Confirm compliance
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________

Referral & Outreach Notes (Optional)

Contact Type Organization Date Follow-Up Notes
     
 
     
 
     
 
     
 
     
 
     
 

Monthly Review

_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________

Important Note: This worksheet is for organizational purposes only. Notaries are responsible for complying with their state laws, professional standards, and advertising rules. This resource does not constitute legal, financial, or business advice.

Additional Marketing Information (Reference Only)

The following third-party resources provide additional notary marketing information. These are listed for informational reference only.

Notary Marketing Co

Third-party marketing resource for notaries

National Notary Websites

Website and marketing services for notaries

Marketing 4 Notaries

Marketing education and resources for notary professionals

Note: Listed for informational reference only. No affiliation or endorsement. USA Notary does not receive compensation for listing these resources.

Build Your Plan, Execute Consistently

Marketing your Remote Online Notarization services doesn't require expensive tools or complex strategies. It requires clarity, consistency, and a willingness to adjust based on results.

Key Takeaways

  • Start small: Focus on completing one or two sections this week rather than trying to do everything at once
  • Prioritize accuracy: Correct, complete information builds trust and credibility
  • Track what works: Simple tracking reveals which efforts generate the best results
  • Be patient: Sustainable marketing momentum builds over weeks and months, not days

This marketing plan is a living document. Print it, adapt it to your situation, and update it as your business evolves.